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FCS Brand & Logo Usage

Brand Guidelines

Our Brand

By applying standards to how Findlay City Schools is presented to the public, we enhance both our recognition and our connection to a high-quality education through visual repetition. These standards were written to hold the Findlay City Schools brand in the same regard as the brands of major corporations, sports teams, and universities. Findlay City Schools is an integral part of the community with the most sacred of missions: to deliver high-quality education. 

A brand is more than a logo; it is the voice we use to tell the cohesive story of Findlay City Schools. These guidelines are tools we use to act, look, and speak as one unified school district. 

By reviewing and abiding by these standards, you’ll help to protect and nurture our brand, and help us tell the community that at Findlay City Schools, students always come first.

A Trojan is a person who is hardworking, brave, and determined. Trojan Country commits to these descriptions. We are #TrojanTrue.

Font, Typography , & Colors

Findlay City Schools Font



Findlay City Schools Logo

Colors of Blue: The meaning of blue symbolizes trust, loyalty, wisdom, intelligence, faith, truth. 

Pantone Blue
Trojan Blue Color
Pantone 2370C
HEX #2c3b98
RGB (44,59,152)
CMYK (71,61,0,40)

Colors of Gold: The meaning of gold symbolizes success, achievement, and triumph. 

Pantone Yellow
Trojan Gold Color
Pantone 109C
HEX #ffd202
RGB (255,210,2)
CMYK (0,18,99,0)


Trojan Heads
Trojan head can face either direction (left-facing/right-facing) – based on the project. 
Colors: Blue, Gold, or Combination of Blue/Gold – based on the project.  


Trojan F
Trojan Colors: Blue “F” & Gold Trojan head or Gold “F” & Blue Trojan head – based on project.  

Trojan Circle Logo
Findlay City Schools at the top of the Circle with #TrojanTrue, School Name, or Activity at bottom in correct font.

FCS Logo Round


Tommy Trojan Logo
No modifications for this logo.

Tommy Trojan






Use of Logos

Every year, the FCS logo and FCS name are placed on a wide variety of merchandise — apparel, gift items, and sporting goods — found around the community. Adherence to the FCS logo and brand identity is extremely important to the FCS brand.

An official FCS logo must appear on all apparel and promotional items (t-shirts, hats, mugs, bags, etc.)
The FCS logo must be in compliance with the district’s graphics standards & brand guidelines.  
For additional logos (groups, activities, etc.) please e-mail

As an example of incorrect usage, many people often confuse a Spartan and a Trojan logo on branding merchandise.  Please be consistent and use the logos found on this website. 

Trojan Heads

Trojan F

Trojan Circle Logos

Other District Logos

Athletic Logos

Millstream Career Center Logos